Xinzhen Signed A Contract With A European Fitness Chain Brand To Deepen Overseas Market Layout

Jan 17, 2026

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Xinzhen Fitness Equipment recently announced a strategic cooperation with a well-known European fitness chain brand, becoming its core equipment supplier in the Asia-Pacific region. The first batch of orders covers 6 main products such as colorful weightlifting plates and shoulder trainers, with a contract value exceeding 20 million yuan. This cooperation will rely on Xinzhen's localized service network to provide multilingual technical support and rapid maintenance response. Up to now, Xinzhen's products have entered more than 120 countries and regions, with overseas market revenue accounting for 45% of the total. Focusing on expanding emerging markets such as Southeast Asia and the Middle East, the export volume is expected to increase by 30% year-on-year this year.

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